A HIGHER CLASS OF FIRST CLASS

Aero, a private-jet inspired airline positioned between commercial first class and charter, launched in February 2021 amid intense COVID challenges and shifting travel restrictions. I introduced the brand as an affordable luxury alternative, quickly building awareness and educating discerning travelers on the niche Aero filled. When the pandemic tightened visitation policies, I pivoted quickly addressing COVID head-on while sustaining demand through a lifestyle-driven social presence that captured the joy of flying Aero, even for those grounded.

Results: Doubled organic over paid traffic
5.6x ROAS.